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Will Apple make a statment for Global Warming. Why would Apple not care about it. After all they pay the price of Global Warming just like the rest of the world. For many, the highlight of Steve Jobs keynote was the MacBook Air. Apple not only touted the newest member of their portable family as the thinnest laptop in the world but also as their most environmentally friendly product ever. According to the claims made during the Keynote and the information on the Apple web site, the machine features a mercury-free display with arsenic-free glass, cables not made from polyvinyl chloride (PVC), less packaging, recyclable aluminum case, not to mention that it's another Apple product that meets Energy Star standards, and it earned an EPEAT SILVER from the Electronic Product Environmental Assessment Tool.

 

In this Wire.com Article

When Greenpeace protesters convened outside last year's Macworld Expo, Apple CEO Steve Jobs dismissed the environmentalists by suggesting they "get out of the computer business [and] go save some whales."

At this year's Macworld, it was a different story. There were no protesters pounding on the Moscone West doors. Indeed, after introducing the svelte Macbook Air on Tuesday, Jobs took a moment to do something he's never done while introducing a new product at Macworld: Update the audience on its environmental specs. What's more, he said he would continue to do the same with every major product introduction in the future.

"We continue to make progress on all of these environmental fronts, and we'll keep you posted," Jobs said. "They all add up to something in the end, and we're very conscious of this."

Apple is the latest in an increasing list of consumer electronics and computer companies starting to address (and mitigate) the environmental impacts of their products. Computer manufacturers such as Dell, H.P. and Lenovo have been taking back old computers for recycling for several years. Sony began collecting old televisions for voluntary recycling in the United States starting in September 2007. And at the 2008 International Consumer Electronics Show in Las Vegas , many manufacturers gave lip service to greening their product lines, although few gave substantial evidence that they were actually doing that.

Among other highlights, Jobs cited the fact that the new Macbook Air is clad in a fully recyclable aluminum case and stated that aluminum is one of the most recyclable materials on the market. The fight against Global Warming has to start both small and large ways.